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Privacy Policy — Vaishno Devi Yatra Guide

Vaishno Devi Yatra Guide — Privacy Policy

Last updated: 7 August 2026

This privacy policy explains how Vaishno Devi Yatra Guide (vaishnodevidevasthan.org.in — “we”, “us”) handles information about visitors to our website.

1. Information We Collect

  • Technical data — IP address, browser type, device type, referring URL, pages visited and time spent — collected automatically via standard web logs.
  • Analytics data — anonymised usage statistics through Google Analytics 4 / Google Search Console.
  • Contact form data — name, email and message text, submitted voluntarily.
  • Comment data — comments are closed site-wide; we do not store reader-comment data.
  • Push notification subscription — if you accept the notification prompt, your browser gives us an anonymous subscription endpoint so we can send you new-post alerts. It contains no name, email or phone number, and you can revoke it at any time (see section 8).

2. Cookies

We use a small number of cookies for:

  • Site preferences (e.g. dark mode if enabled)
  • Google Analytics anonymised tracking
  • Google Analytics sets _ga and _ga_ZJH2KKPDPQ to count returning visits

You can disable cookies in your browser; the site will still work, but some preferences may not persist.

3. How We Use the Information

  • To understand which pilgrim queries are most common and improve our content
  • To respond to your messages from the contact form
  • To detect and block abusive bots or malicious traffic
  • To improve site speed and security

4. Third-Party Services

Our site uses the following third-party services:

  • Google Analytics & Search Console — for traffic measurement
  • Perfecty Push — self-hosted on our own server, for the optional new-post notifications
  • Cloudflare / Hostinger CDN — for security and performance
  • Yoast SEO — for structured data generation
  • WordPress plugins — Wordfence (security), LiteSpeed (cache), Site Kit (Google integration)

Each of these services has its own privacy policy. We do not sell or rent your data to any party.

5. Children’s Privacy

This site is not directed at children under the age of 13. We do not knowingly collect personal information from children.

6. Data Retention

  • Server access logs are retained for 30 days.
  • Contact form messages are retained for up to 12 months in our email archive.
  • Analytics data is retained as per Google Analytics 4 default (14 months).

7. Your Rights

You may request:

  • A copy of any personal data we may hold about you
  • Correction of any inaccurate data
  • Deletion of your data

Email editor@vaishnodevidevasthan.org.in with the subject “Privacy request”.

8. Turning Off Push Notifications

You can stop the notifications at any time from your browser: open the padlock or site-settings icon in the address bar and set notifications for this site to “Block”. Your subscription is then discarded and we retain nothing further about it. We only ever send an alert when a new guide is published — never advertising.

8. Changes to this Policy

We may update this policy periodically. Changes will be posted on this page with an updated date.

9. Contact

Editorial: editor@vaishnodevidevasthan.org.in

Independent informational pilgrim guide — not the official website of Shri Mata Vaishno Devi Shrine Board. Official bookings: maavaishnodevi.org
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